Full Service Marketing & Web Design

Full Suite

visual identity and content creation

Branding & Web Redesign

AVCtechnologies

Web Design

revamped visual identity and new web design from scratch

App Design

Mobile Design

native design from paper wireframe to high fidelity prototype

Claire Travis

I’m a visual storyteller with 5+ years of branding, communication, and design experience with a proven track record of working with teams to define objectives and push products across the finish line. 

Education

Bachelor of Science in Business Administration, Marketing Concentration

Multidisciplinary Design & Art History Minor

Highest Honors Graduate, Zell Miller Scholarship recipient

Google UX Design Professional Certificate

7 courses covering the UX design process, UX research and key UX software

Skills

Storytelling

Presentation Design, Press Releases, Internal Communications, Copywriting, Brand Identity Development, Social Media & Email Marketing, Web Design, Wireframing

Tools

Figma, Adobe CC, WordPress, Google Analytics

Skills

Experience

2020 - 2023

NAVIGATION CAPITAL PARTNERS

Atlanta-based private equity firm focused on investments in Special Purpose Acquisition Companies (SPACs)

Director, Marketing & Investor Relations

  • Managed communications and relationships with 70 investors in the fund, including the planning and execution of in-person investor events and quarterly calls
  • Developed all marketing materials, including investor presentations, pitch decks, annual reports, personalized proposals, email marketing, and prospect follow-up
  • Coordinated all press and marketing efforts, drafting and editing press releases, as well as sourcing and booking speaking opportunities forprincipals
  • Designed, wrote, and managed the development of the new Navigation Capital brand and website over 10 weeks; additionally, developed brands and websites for 3 portfolio companies
  • Developed a quarterly newsletter with an average open rate of 57% and an unsubscribe rate of less than 1%.
  • Planned and launched the company’s social media presence, doubling LinkedIn followers in 6 months

New York, NY

2018 - 2020

AMERICAN VIRTUAL CLOUD TECHNOLOGIES (Nasdaq: AVCT)

Global Cloud Communications provider

Chief of Staff

  • Drafted or edited all press releases and human resources communications
  • Coordinated all town hall meetings, marketing initiatives, and conference planning
  • Developed new company branding and style guide including color, font, and tone guidelines
  • Implemented more efficient digital document management process for sales team
  • Conducted social media competitive landscape audit and developed recommendations

Communications Manager

  • Conducted research & due diligence on acquisition targets and their principals
  • Supported the drafting and editing of presentations, CEO published communications, press releases, and SEC filings

Atlanta, GA

2018 - 2020

AMERICAN VIRTUAL CLOUD TECHNOLOGIES (Nasdaq: AVCT)

Global Cloud Communications provider

Chief of Staff

  • Developed new company branding including color, font, and tone guidelines
  • Drafted or edited all press releases and human resources communications
  • Coordinated all town hall meetings, marketing initiatives, and conference planning
  • Implemented more efficient digital document management process for sales team
  • Conducted social media competitive landscape audit and developed recommendations

Communications Manager

  • Conducted research & due diligence on acquisition targets and their principals
  • Supported the drafting and editing of presentations, CEO published communications, press releases, and SEC filings
  • Managed quarterly board meeting logistics

Atlanta, GA

2017 - 2018

Nsoro foundation

Nonprofit organization providing access to post-secondary education for youth aging out of foster care

Programs and Social Impact Manager

  • Designed, wrote and developed new website improving brand credibility, moving scholarship and program application process online, and building capability to receive online donations
  • Conducted social media competitive landscape audit and developed recommendations 
  • Planned and launched new social media channels (twitter, instagram, vimeo, youtube)
  • Maintained weekly posting schedule and metrics tracking across website and digital channels 
  • Key support in annual 500 person fundraiser grossing over $1M (most to date at time) including all content creation, pre-auction email marketing, and on site logistics support

Atlanta, GA

2016 - 2017

Jada Loveless

Luxury accessories brand specializing in Python and American Alligator Leathers

Marketing Coordinator

  • Optimized web content to increase total page views by 112%, increase pages per session by 83%, and decrease bounce rate by 81%, as compared to previous period
  • Produced content and copy for bi-monthly blog posts and quarterly newsletter
  • Implemented CRM system to manage communication among clients, brand partners, and vendors
  • Gained public relations and customer service skills through event marketing and client hosting

Atlanta, GA